Twitter certainly out paced the dead horse of interoperability that is the typical hallway blabber at COFES. Over the last three days I heard people say Twitter more than I have heard people say Facebook in the last 6 months. Maybe Twitter is just new and Facebook is an old story, or maybe Twitter will really impact the product development process and/or PLM technologies. To be clear the topic certainly divided the crowd.
In a meeting held by Jim Brown of Tech-Clarity there was standing room only and many were turned away at the door. Who knew Jim was so hip and cool… The opinions in this discussion ran a wide road. That said the divided group did agree that many of the Twitter profiles, at least in PLM, are really lurkers. You know those creepy types that peer in your window and listen to your conversation. Quickly a new class of Twitter profile was defined, the twurkr. The twurkr is more creepy than the cocktail party eavesdropper, the twurkr extends the lurker creepiness by posting for only a promotional purpose. It will be interesting to see what happens to the twurkr over time. Any way I think it is clear that social-media will have an affect on the PLM market. The question unanswered is when and to what extent…
Vuuch is proud to be part of this movement and very proud to have been awarded the technology of the year award at the closing dinner.
Chris – Congrats on the award. It is well deserved and I look forward to more innovations out of Vuuch in the future. It was great to meet you this weekend!
The so-called Twurkr, I hope, will soon realize that using their Twitter followers as a list for promotional spams is the wrong way to engage the social media audience. In fact, I’ve seen this approach backfires. Twitterers eventually tune out those who use Twitter solely to promote but don’t contribute to the ongoing discussions.
Technology of the year?! Kudos. Personally I have found twitter to be very difficult to use, with so many people tweeting about, it’s hard to find the relevant info from all the noisy chatter about their coffee going cold, or the dog poop they need to go and pick up. I’d block these folks out, but once very so often they say something relevant. If only they could tag their tweets and I could subscribe to tags I’m interested it… kind of like Vuuch where I can focus in on the area of interest that’s relevant to me.
(And don’t get me started about all the fuss about “communities” — I now have to deal with so many of them it’s impossible to get any real work done.)
Hope to see you soon!
–G
Technology of the year?! Kudos. Personally I have found twitter to be very difficult to use, with so many people tweeting about, it’s hard to find the relevant info from all the noisy chatter about their coffee going cold, or the dog poop they need to go and pick up. I’d block these folks out, but once every so often they say something relevant. If only they could tag their tweets and I could subscribe to tags I’m interested in… kind of like Vuuch where I can focus in on the area of interest that’s relevant to me.
(And don’t get me started about all the fuss about “communities” — I now have to deal with so many of them it’s impossible to get any real work done.)
Hope to see you soon!
–G